Graphic Associates Email Newsletter Project

Project Overview:
An email is sent monthly to customers either covering a print machine feature or a human interest story along with machine care tips and a link to the inventory list. It’s sent to 1,000 subscribers with an average of 20% opens with 2% clicks.

Click here to see a sample email.

Larisse’s Involvement:

  • Wrote feature by researching about the topic and interviewing employees about the machinery
  • Edited graphics
  • Formatted email
  • Analysed results for recommendations for future emails